Watch manufacturer Invicta Watch Europe is handling accounts through a standard accounting package (VHAS) and was otherwise hardly automated. The request to i-Design was: develop a system so we can manage the inventory, purchase and sales orders and marketing and the communication with our customers. Their own supplier Invicta Watch USA, was already familiar with the added value of our strategy and custom software.
Invicta Watch Europe is responsible for the dealer network in Europe and parts of Latin America, China and Egypt. They are also reselling through Amazon.com and Bol.com. The basis of the ERP system we have designed is a database for all items with a unique description each. All customers can order directly from Invicta Europe, via a web link and email. They have access to available stock, can create their own price lists, track their orders and they can check when new products become available. There is also a direct link with Invicta USA for new products and marketing materials from America.
The financial control and reporting runs through a link with the existing financial system (VHAS). Thanks to the ERP system Invicta Europe can now respond 24/7 to current developments and because of that can increase sales even further.